FSSAI New Milk Logo 2028: Blue-and-White Droplet to Become Mandatory on Milk, Curd and Paneer Packs

Milk packets, curd containers and paneer packs across India will soon carry a new identification symbol. The Food Safety and Standards Authority of India (FSSAI) has made a blue-and-white droplet logo mandatory on milk and milk product packaging from July 1, 2028, introducing a common identification mark for the dairy sector.

The new logo will feature a white droplet against a blue square background. The requirement covers milk and milk products, including composite milk products, under the Food Safety and Standards (Labelling and Display) Second Amendment Regulations, 2026.

According to the amendment, published in the Gazette of India on November 9, 2026, the new requirement will apply to products covered by the relevant FSSAI dairy standards.

Why Has FSSAI Introduced a New Logo?

The primary objective is to help consumers recognise milk and milk products more easily while shopping. At present, dairy brands use different packaging designs, colours and labels. A common symbol is expected to bring greater consistency to product identification. FSSAI officials told The Times of India that the logo is intended to improve consumer awareness and help shoppers identify relevant information on dairy product labels more quickly.

The initiative also aims to establish a uniform visual identity for milk and milk products across the country. However, the new logo should not be confused with a quality or purity certification. Its purpose is to identify the product category, not independently guarantee that milk is free from adulteration or contamination.

Which Products Will Carry the New Blue-and-White Logo?

Under the amended regulations, the requirement covers all milk and milk products, including composite milk products, as defined under the Food Safety and Standards (Food Products Standards and Food Additives) Regulations, 2011.

Products covered by the relevant standards include:

• Packaged milk
• Curd
• Yoghurt
• Paneer
• Other regulated milk products
• Composite milk products

The exact applicability will depend on the product definitions under FSSAI regulations. Dairy alternatives and products that merely resemble milk products should not automatically be assumed to fall under the same category.

FSSAI Prescribes Different Logo Sizes for Packaging

The regulator has also specified minimum dimensions for the logo based on the size of the package's principal display panel. The blue square must measure at least 6 mm on each side for packaging panels up to 100 square centimetres. The minimum size increases to 8 mm for panels measuring 100–500 square centimetres, 12 mm for panels measuring 500–2,500 square centimetres, and 16 mm for panels larger than 2,500 square centimetres.

The regulations also specify the minimum height and width of the white droplet inside the square. These measurements will help ensure that the symbol remains visible across different packaging sizes.

Dairy Manufacturers Get Time Until July 2028

The new requirement will give dairy manufacturers and food businesses time to update their packaging designs before the rules take effect.

Companies will need to incorporate the prescribed logo into their labels and ensure that the design meets FSSAI's minimum size requirements.

The regulation follows a draft proposal issued on February 17, 2025, when FSSAI invited objections and suggestions from stakeholders. After considering the feedback received, the authority finalised the amendment in November 2026.

The Food Safety and Standards Second Amendment Regulations, 2026, were notified on November 6. With the July 1, 2028, deadline approaching, dairy manufacturers will have to prepare their packaging and labelling systems to meet the new requirement. For consumers, the change will introduce a familiar symbol across regulated dairy products. However, checking manufacturing dates, ingredients, storage instructions and existing FSSAI licence details will remain important when purchasing packaged food.