Ramdev issues new, bigger ‘public apology’ after Supreme Court rap

Patanjali Ayurved Limited co-founders Yoga guru Ramdev and Balkrishna on Wednesday issued a fresh apology in leading news dailies for his previously published misleading advertisements of Patanjali products, a day after the Supreme Court, questioned Ramdev on the size and visibility of an apology issued earlier.

While hearing the contempt case on Tuesday, the apex court had pulled up Ramdev and his aide Balakrishna for not issuing a prominent public apology previously.

In the new advertisement, Ramdev and Balkrishna said they "unconditionally apologise" in their individual capacity as well as on behalf of Patanjali Ayurved for "the non-compliance or disobedience of directions/orders of the Supreme Court of India".

“We earnestly apologise for the mistake made in publishing our advertisements and it is our whole-hearted commitment that such errors will not be repeated,” the apology stated.
In the previous hearing, the bench asked why the apology was filed after one week, just ahead of the Supreme Court hearing. 

"Is the apology the same size as your advertisements?" Justice Kohli said. The court also ordered Patanjali to collate the ads and submit them before the bench.

"Do not enlarge them and supply it to us. We want to see the actual size... we want to see that when you issue an ad it does not mean we have to see it by a microscope. It is not meant to be on papers but also read," the court added.

The top court adjourned the matter related to the apology published by Ramdev and Balkrishna till April 30.