Advertisement and brand communication today is like the replication of a scene from a typical arranged marriage set-up. The groom is ostensibly working in the US and his mother is desperate to get a bride.
To understand the size of the population that has witnessed the death trail of corona, we should not look at aggregate numbers but the number of people affected per million population.
However, one of the most unfortunate impacts of the covid-19 pandemic has been the cancellation of these very internships and final job placements by many corporates.
In the wake of this shift, educational institutions have had to quickly adopt new approaches to foster student success in these extraordinary times. In the short term, these measures include delaying start dates, shifting to online course delivery, and offering new forms of financial support.
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