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MESC Will Create a Talented Pool for M&E: Ramesh Sippy

EPN Desk 15 November 2022 12:45

Media and Entertainment Skills Council

New Delhi: Ramesh Sippy, a veteran film maker and chairman of Media and Entertainment Skills Council (MESC) today announced the future expansion plan and key initiatives for the skill ecosystem in the line of M & E industry. Addressing the journalists in Press Club New Delhi today, Ramesh Sippy said that as per reports our industry is a fastest growing in the world and is projected to reach $100 billion by 2030. India’s gamer base is expected to touch 700 million by 2025.

“With the boom coming for AVGC there is no reason why India cannot be a world contender in building the metaverse. For this huge billion-dollar market, we need to prepare the talented youths by skilling, up-skilling, and re-skilling as per the latest requirements, technology, platform, and audience. This shows a lot more opportunities coming forward for the youth,” he added.  Mr. Sippy emphasized the skilling program should be started from the school level to higher education for creating a talent pool for the M&E.

Media & Entertainment Skills Council is going to start media and entertainment courses from school to post graduate level as per the NEP-2020 aligned with NSQF, revealed Mr. Sippy, Chairman MESC.

MESC collaborated with various colleges and universities in India and Abroad. MESC entered an MoU with CBSE to extend expertise and contribute towards the students & society at large with specific focus on the skill development, education, and training of teachers for the M&E Sector. We have started Principal orientation program; training of teachers (ToT) across the country. He informed MESC will cater to various categories of Teachers & Trainers for Up-skilling at Schools, Vocational Centers, industry, Universities & Colleges. MESC envisage to conduct Training of Trainers for 25000+ candidates within 2 years span.” He further added.

Furthermore Mr. Sippy added “We also launched India’s first and largest creative and aptitude test MECAT (Media and Entertainment Creative Aptitude Test) is a standardized test that assesses students’ personality, aptitude & creative skills. MECAT will be able to provide the assessment and understand of person’s strength areas. This shall help the candidates decide the best for the themselves whether in terms of program or the institute thus enabling better opportunities for the future while using the inner strength areas.

MECAT Junior (MECAT Jr.) is also launched for to help schools, teachers, and parents in identifying the strengths and the areas of competence of children in preschool and elementary school which allow to tailor their education and uncover hidden potential.

We’re glad that the UT of Ladakh is soon going to conduct MECAT for the youth and MECAT Jr. for the school candidates of the region.”

Mr. Mohit Soni, Chief Executive officer congratulated the winners of WorldSkills Special Edition 2022. He informed thar Mr. Steven Harris R (Graphic Design Technology) & Mr. Abhinav Verma (3D Digital Game Art) won Medallion of Excellence at WorldSkills Special Edition 2022, the biggest platform of Skills. He informed MESC also associated with various other international competitions like London international Creative competition, Tokyo Integrational foto award and many more to provide more platforms to the youth of the country.

He mentioned about the Job fairs being organized by MESC nationwide to showcase lucrative job opportunities available for employability and entrepreneurship in the Media and Entertainment industry. Employers like Red Chillies entertainment, Lakshay Digital, Botvfx, Kraft Creations, Creative splash, Getafixx, Pixel D Studios, rgba studios, pixxzoo studios and many are participating in the job fairs. MESC is also planning a mega job fair which will be organized in various cities on the same day and expected to employ thousands of candidates.

MESC also urged the industry to spend their CSR budget for the skilling ecosystem and employment of the youth.


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